Monday, June 21, 2010 at 12:00AM 
Friends of the River and California Trout are hosting a special Bay Area showing of the The River Why. Sponsored by Leland Fly Fishing Outfitters and Patagonia, proceeds from the event benefit California's wild flowing rivers and the native trout, salmon and steelhead they support.
Thursday, March 18, 2010 at 12:02AM Greenlit chronicles the efforts of the film "The River Why" as the filmmakers attempt to "go green." Film producer Miranda Bailey decides to follow the process and learn more about why that is necessary, how much it costs and what going "green" means as an environmental consultant, is brought on to the film. Both entertaining and humorous, the film is filled with compelling and important facts about film making and sustainability and shows that Kermit was right- it ain't easy bein' green.
Greenlit, had its world premiere at the South by Southwest Film Festival.
greenlit, the river why in Film and Video Tuesday, March 9, 2010 at 12:03AM 
The 2010 Dallas Film Festival has just announced twelve new films to be screened at this year's festival which kicks off on April 8th. Of those twelve films three are world premiers including The River Why, the much talked about adaptation of the David James Duncan novel.
LINK (Via:The Hollywood Reporter)
Eric Rathbun
From the comments.
Hi Moldy Chum,
Just thought you'd all like to know we're also doing a special "work-in-progress/thank you Oregon" screening at the Ashland Film Festival: April 9 at noon and April 10 at 6 pm.
In June, we're planning a special benefit screening for Friends of the River and California Trout at the Lucasfilm Theater in the Presidio in San Francisco.
Hope everyone enjoys the movie,
Kristi
the producer
Tuesday, December 22, 2009 at 12:00AM 
The Book It Repertory Theater in Seattle is putting on David James Duncan's The River Why. Opening night is February 12th at the Center House Theater in Seattle Center.
david james duncan, the river why in Announcements Wednesday, February 4, 2009 at 4:00PM Abe Streep writing in Outside Magazine asks, can a cult fly-fishing novel about a young man coming of age in the wild blow up on the big screen? Readers ask if they'll actually get to see Amber Heard naked. (Via:Outside Online)
Streep also covers the background story of trying to make the film without the cooperation of David James Duncan. LINK
abe streep, amber heard, the river why in Chicks, Film and Video 
