Monday, May 25, 2015 at 12:01AM 
Yvon Chouinard has been wearing the same flannel shirt for 20 years. The 75-year-old conservationist, out-of-the-box thinker, athlete and craftsman is also anti-consumerism, always pushing Patagonia, the company he founded, to find solutions to the global environmental crisis.
LINK (via:The Usual)
Friday, May 8, 2015 at 3:00PM 
I got this jacket like in 1992, can’t really remember more exact then that. It’s still a favorite. Although it’s worn out and leak I use it as often as I can when I go fishing. On days when it’s not poring down with rain, that is. This SST jacket has been to lots of places, from Montana to Mongolia, Norway to New Zealand, Sweden to South Africa, Argentina to the Arctic. It’s taken me through lots of bad weather days, as well as just plain sunshine. I have caught a lot of nice fish when using the jacket - but probably lost even more.
LINK (via: Worn Wear)
patagonia fly fishing, worn wear in Apparel Monday, March 23, 2015 at 12:06AM 
The Watershed is a collaborative newsprint publication between The Usual and Patagonia to celebrate the joy of simple fly fishing, healthy rivers, dam busting, and sustainably sourced food.
The Watershed features Patagonia founder Yvon Chouinard, Patagonia fly fishing ambassador April Vokey, DamNation producer Matt Stoecker, director Travis Rummel, 1% for the Planet co-founder Craig Mathews, dam buster Katie Lee. With contributions by Malcolm Johnson, Jeremy Koreski, Paul Greenberg, Jeanine Pesce, Keith Malloy, Trevor Gordon, Stefan Knecht, Jim Mangan, and others.
Sunday, March 15, 2015 at 12:05AM 
Photo: Tom Morehouse
On my recent trip to Christmas Island someone told me a story about Moana's wading boots that had seaweed growing out of the tongue because they never dried.
Here is a link to a 2012 Cleanest Line post about those very same boots.
moana kofe, patagonia fly fishing in Other Sites, Photos Monday, March 9, 2015 at 12:00AM The River Salt Jacket is Patagonia's, most durable fishing shell made with 4-layer waterproof/breathable H2No® Performance Standard wader fabric for long-lasting bomber performance.
Sunday, March 1, 2015 at 12:00AM This fully welded 100% waterproof hip pack provides foul weather protection in the nastiest conditions.
