Monday, March 28, 2011 at 12:01AM 
The Japanese jean brand EDWIN has partnered up with DAIWA to offer some gooch fishing style jeans and cargo pants. LINK
The Ed(win) Zine
(Via: Saltwater Rusty Memories)
daiwa, fish pants in Apparel Friday, August 27, 2010 at 12:03AM 
Pop-up retail or pop-up stores is a relatively recent trend of opening short-term retail store spaces.
Daiwa opened A Fishing Ape, a pop-up retail space that takes a page out of the urban fashion/skate/ snowboard scene to promote their Fishing Ape and DV1 "Freestyle" fishing tackle and New Style apparel. It's a marketing campaign and product line up like nothing you've ever seen before from a conventional tackle brand and it's uniquely Japanese.
The A Fishing Ape store has its own micro-site and there are also dedicated sites for their DV1 rods and New Style apparel line.
(Via: Caught by the River)
a fishing ape, daiwa, fish business in Business 
