Tuesday, July 7, 2009 at 12:19AM 
In T.F.M.'s continuing process to find the story behind how certain fly gear brands came to be, Founder Cameron Mortenson reached out and we discussed the birth of Reel Pure and the evolution of the Chum.
Thursday, July 2, 2009 at 12:19AM 
Trout it is - new decals will go on sale next week. Stay tuned.
euro decals, moldy chum, trout in Announcements Tuesday, June 30, 2009 at 4:33PM 
Now you too can enjoy quality fish porn in the privacy of your own home - see the new link on main navigation of Chum site.
After all is said and done, the exercise of creating this archive of Slab of the Month/Year photos lead us to a conclusion that had escaped us until now - this is one mutherphucker of a hero shot collection.
Tuesday, June 30, 2009 at 9:53AM LAST CALL! We have one spot left for this trip.
If we could go to just one Alaska fishery before we died, it would be Alaska West's Kanektok. From August 7th - 14th, we're doing it and we're doing it right. Six members of the Chum Nation will join us. And you're invited to be one of them!
Alaska West's Kanektok location is a remote fishing camp by definition. We will sleep and eat in tents. We will responsibly misbehave. And, we will catch silvers, rainbows and dollies till we hurt.
AK West is owned and operated by our industry buddy Andrew Bennett. It is also where good friend and Hustle and Fish producer Steve Apple spent years filming and dreaming up the freak-show that is H&F. Here's our opportunity to join the tomfoolery.
Are you in? We'll put you on the list and/or answer any questions you have here
Camp is the epicenter of one of the worlds most fruitful drainages.
Two Chum faithful per guide/boat.
We will catch slab bows on mice. Lot's of 'em.
We will catch silvers on wogs: VIDEO
If we feel the need, we will harvest healthy fish from a very healthy fishery.
Will will fish LONG days and sleep hard in 5 star tents. In-tent farting will be discouraged.
This is a first come first serve gig. We're capping the week at 6 rods. Shoot us a note and we'll answer any and all questions. 15% deposit locks you in.
Moldy Chum 2009 field trip rate:
$4800. This price includes 7 nights and 6 days of guided fishing on the Kanektok, meals, lodging, flies, terminal tackle and loaner gear (if needed). In addition, guests tip an average of $500. Plane tickets are not included.
alaska west, dolly varden, kanektok, rainbow trout, silver salmon in Announcements, travel Monday, June 29, 2009 at 12:08AM 
Regularly $100 bones - we're blowing them out at $75. Softshell doesn't get any more delicious than this. Use promo code CHUMRIVERARMOR and order yours now.
reel pure, river armor, sale in Announcements, Apparel, Gear Friday, June 26, 2009 at 8:08PM 
New shipment just arrived, so we're sharing the love again. Enter your info in the Moldy Chum Decal form on the left sidebar and wait by your mail box with baited breath. Fly the Chum Flag!
Note: Limited to one per person. If you've received one via previous request, we're gonna have to save the postage for chum decal virgins.
UPDATE: Chum Nation ran strong and hard at this one - decals are now gone. Check back in a few weeks and we'll resume the offer.
fish stickers, moldy chum decals in Announcements 
