Company crafting fine fly fishing reels in the heart of trout country

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Images of the flood ravaged Front Range could keep Colorado tourists away, even from the places that are unharmed.
Some tourism operators want to see a media campaign to counter the photos of raging rivers and towns ruined by muddy floodwaters.
David Leinweber owns Angler's Covey in Colorado Springs, which caters to fly fishermen seeking prime trout. He said the images on television and social media make it look as if this year's fishing season is finished.
"Our out-of-state business is down 15 percent. People don't realize that we still have 9,000 miles of fishable water and 2,000 lakes in Colorado that aren't affected," he said. "And they won't know unless we tell them."
LINK (via: ABC News)
After last week's weather on the Front Range, our thoughts are with the Estes Angler
David Leinweber, owner of Angler’s Covey in Colorado Springs, boldly takes on one of the fly fishing industry's sacred cows, the lifetime rod warranty.
LINK (via: Angling Trade)
Time for a change?
Earlier this year Transworld Business did a rant on the impact of no questions asked retail return polices on the snowboard industry. While not quite apples to apples, some of the talking points are essentially the same.
The two retailers featured prominently in the Transworld piece, REI and Backcounty, have changed their lifetime 100% satisfaction policies to just one year.