The Lost World Of Mr. Hardy

Independent filmmakers Andy Heathcote and Heike Bachelier follow the story of Hardy’s, the Rolls Royce of fishing tackle manufacturers from their enthusiastic and inventive beginnings back in 1873, up to our modern day world of globalisation.

LINK

Watch the trailer.

A Rough Day at the Office

Spent yesterday morning working the beat at The Fly Shop in Redding.

Arguably one of the most successful fly fishing retailers in the nation, the shop boasts 350 miles of fishable water within an hours drive, a season that never quits and one million flies in stock.

Copper Johns anyone?

In addition to the local opportunities, the shop also offers up a soup to nuts menu of exotic fly fishing destination travel.

In the afternoon Miller, Bennett and J. Lo. took advantage of some of the local water.

The Deschutes River: It's Why We're All Here

Join the Deschutes River Conservancy in honoring the Deschutes River and tributaries by bidding on exclusive fly fishing packages in the Deschutes Basin and destination fly fishing trips to exclusive lodges throughout the world.

The Confederated Tribes of Warm Springs have granted special access to the DRC for pre-arranged fishing trips on the tribal side of the Lower Deschutes for this event.  LINK

Fishy Color: California State Supreme Court Rules on Farm-Raised Salmon

The color of farmed salmon would be a dusty grey were it not for the unnatural addition of the petrochemical-derived coloring agents canthaxanthin and astaxanthin.

The California Supreme Court just ruled that
consumer groups may continue their lawsuits against big supermarkets
like Albertson’s, Safeway, Trader Joe’s, Costco, Whole Foods and
others—based on their claims that farm-raised salmon sold in their
stores must be labeled “artificially colored.”  Via: Sierra Sun  LINK

Reality Bites

Ratbone is back from a seven day drift around the Caribbean.  While we were only dealt 8 combined hours of fishing time, there's plenty to talk about.  Until then, this picture sums it up.

   

Countdown to launch

The latest update from Felt Soul Media.

Red Gold, our first feature length documentary film
will premiere at the Telluride
Mountainfilm festival over Memorial Day weekend in May.We've
been working on it for over a year now and we're both proud parents of a film
that we hope will provide better awareness of the Pebble Mine/Bristol Bay
subject. Our inspiration to make films was born at Mountainfilm and we promise
it'll be worth the journey if you can make it.

We hope to have Red Gold on DVD in late June, available
at www.feltsoulmedia.com and
plan to have a limited edition Blu-Ray DVD later in the summer.

It is still not too late to support our film
effort.We are wrapping up the credit list in the next week and we
could still use any support you can contribute to the effort. All donations are
tax deductible and if you donate over $500 your name will appear in the credits
of Red Gold, but please hurry as we are almost all wrapped up...

We also have some new american apparel felt soul
t-shirts on our website under "the merch" - please check
them out. If you are curious where the design came from, ben explains on
"the wire."

Best,

Travis & Ben